27 Dec 2023
Responsibilities:
1. End-to-End Customer Experience Strategies: Demonstrate expertise in developing comprehensive customer experience strategies, encompassing research, vision, and design.
2. Diverse Strategy Development: Formulate strategies tailored to different demographics, exhibiting a deep understanding of the market and audience dynamics.
3. Brand to Tactical Strategy Solutions: Develop strategies ranging from overarching brand strategies to specific tactical plans for social media, content, and influencer engagement.
4. Data-Driven Insights: Utilize an innovative approach to data and research, uncovering unique consumer insights that can be leveraged for strategic advantage.
5. Marketing Fundamentals: Possess a strong understanding of core marketing principles and apply them in crafting effective strategies.
6. Content Management: Create and manage content calendars, caption banks, and adeptly engage in trendjacking to maintain relevance.
7. Community Management and Social Listening: Demonstrate expertise in community management and social listening to deeply understand and interpret diverse consumer behaviors across different social platforms.
8. Consumer-Centric Approach: Bring the consumer's world to life for the creative team and clients through qualitative and cultural mining, as well as synthesizing quantitative research for strategic decision-making.
9. Strategic Articulation: Articulate effective strategic rationale with a logical flow, contributing to the formation of compelling narratives that align with the brand.
10. Effective Communication: Craft clear and persuasive presentations and decks that communicate ideas, insights, and strategies convincingly.
11. Language Proficiency: Proficiency in both English and Hindi, enabling effective communication with a diverse audience.
Qualifications: